National RTAP's and Other Resources

Marketing Toolkit

Download Full-Text Toolkit

RESOURCES > TOOLKITS

Marketing Toolkit

How-to Guide For Marketing Transit

Marketing Tools and Templates

Other Resources

Table of Contents

Other Resources

This section lists transit marketing resources to assist in marketing efforts for your agency.

National RTAP Resources

GTFS Builder

How to Find Almost Anything Toolkit

Website Builder

Marketing Webinars (use the Topic filter and select Marketing)

Organizations may use these PowerPoint National RTAP Marketing Slides in their webinars and conference sessions to introduce National RTAP and its benefits to rural and Tribal transit agencies and to State RTAPs. The slides may not be altered and organizations using them may not state that they are a representative of National RTAP.

Additional Resources

TRB's Developing and Implementing a Transit Advertising Policy

Products and Catalogs

Please note that National RTAP does not endorse or recommend any specific companies or products.

Beemak Fixtures and Displays

CTAA Community Transportation Marketplace

Display World Fixtures

Displays2Go Fixtures

Mass Transit Marketing Services and Advertising Directory

SimplifyTransit

Transit Information Products

USPS Every Door Direct Mail

For examples of how transit agencies have effectively applied marketing on their vehicles and transit facilities, see the National RTAP Instagram page.

Suggest a Topic

Updated August 4, 2025

National RTAP offers one-stop shopping for rural and tribal transit technical assistance products and services. Call, email, or chat with us and if we can’t help with your request, we’ll connect you with someone who can!

" National RTAP offers one-stop shopping for rural and tribal transit technical assistance products and services. Call, email, or chat with us and if we can’t help with your request, we’ll connect you with someone who can! "

Robin Phillips, Executive Director
" You go above and beyond and I wanted to let you know that I appreciate it so much and always enjoy my time with you. The presentations give me so much to bring back to my agency and my subrecipients. "

Amy Rast, Public Transit Coordinator Vermont Agency of Transportation (VTrans)
" I always used the CASE (Copy And Steal Everything) method to develop training materials until I discovered RTAP. They give it to you for free. Use it! "

John Filippone, former National RTAP Review Board Chair
" National RTAP provides an essential service to rural and small transit agencies. The products are provided at no cost and help agencies maximize their resources and ensure that their employees are trained in all aspects of passenger service. "

Dan Harrigan, Former National RTAP Review Board Chair
" We were able to deploy online trip planning for Glasgow Transit in less than
90 days using GTFS Builder. Trip planning information displays in a riders'
native language, which supports gencies in travel training and meeting Title VI
mandates. "

Tyler Graham, Regional Transportation Planner Barren River Area Development District
Slide title

" Having a tool like GTFS Builder is really light years ahead of what it used to be at one time in terms of how fast you can put everything together. Our university students really can't imagine transit without it, so I think it's very important for us in terms of attracting that particular demographic. "

Michael Lachman, Transportation Services Manager HAPCAP - Athens Transit
Slide title

" In the past we used proprietary database software that was very challenging, very murky, and hard to update. GTFS Builder is a great opportunity to make this more user-friendly, more readily updatable and it
would enable us to show how to create a GTFS to more of the staff. "

Jaime McKay, Former Manager of Direct Services Center for Mobility Equity
Slide title

" Collaboration is a buzz word these days in the industry. On behalf of our Tribal segment, I appreciate RTAP for making Tribes a partner in industry opportunities. The organization goes over and beyond reaching partners one would not expect in a busy industry such as public transportation. Thank you for your tireless efforts! "

Franklin Akoneto, Comanche Nation
Slide title

"We are so very thankful for all your transportation training materials. Your resources are as valuable as gold!"

Holly Walton, Transportation Assistant Manager, Curative Connections

A program of the Federal Transit Administration administered by the Neponset Valley TMA

National RTAP is committed to making this website accessible to persons with disabilities. If you need assistance accessing any content on our website or need alternative formats for our materials, please contact us at info@nationalrtap.org or 781-404-5020.

Privacy Statement | Terms Of Use

Share by: