Advocating for Your Transit System
Advocating for your transit system is one of the most important tasks of a transit manager. Advocacy and lobbying are different. Lobbying involves attempting to influence a specific piece of legislation, whereas advocacy consists of education and public relations. Effective advocacy involves creating coalitions of individuals, entities and organizations that can assist you and your governing board in on-going outreach activities. Building local support for transit is critical. This National RTAP Technical Brief, Advocating for Your Transit System will provide you with the tools you need to become successfully build coalitions to coordinate available resources, consolidate service to eliminate duplication, and communicate effectively with their community.